Vahagn Ter-Sarkisyan

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About me
I'm the kind of founder-turned-builder who gets restless whenever bright ideas stay stuck on whiteboards. Over the past 15 years I’ve launched three companies (two exits), steered enterprise partnerships across three continents, and helped deep-tech teams turn raw innovation into pipelines, profit, and products people actually use.
My Path
The Early Spark
I wrote my first business plan in Moscow’s dorm rooms and turned it into iLine, a scrappy event-services startup that broke new ground by running one of Russia’s first Groupon campaigns. One 24-hour flash deal booked an entire month of revenue and proved a simple truth: attention is leverage. After scaling iLine to profitability, I sold my stake to my co-founder and went hunting for bigger canvases.
Corporate Tour de Force
Sitronics
At telecom heavyweight Sitronics I learned how Tier-1 billing really works—and how to translate that complexity into market excitement. My “Ariadne’s Thread” concept projected live navigation onto car windshields years before HUDs were mainstream.

Softline
Softline handed me two missions. First, I wrangled hardware alliances with Dell, HP, and IBM, unlocking $250 K in net-new income through co-marketing plans. Then I jumped to the Cloud-CRM unit and wrote the business case that brought Salesforce.com to Russia, tripling qualified pipeline in 90 days.

S&T
Deep inside the finance sector, I packaged “Operational Excellence” platforms for top banks, aligning product, sales, and delivery so tightly that we cut complex deal cycles by two weeks and positioned S&T as the risk-analytics partner of choice.
Founder Mode, Again
Avtelcom → SeenLabs
Avtelcom asked me to reinvent a legacy telecom stack; I answered by weaving in Russia’s first VR/AR and digital-signage offerings. Hours spent on global expo floors birthed SeenLabs—a California-based digital-integration studio that fuses proprietary signage software, AI video analytics, and custom hardware. We keep churn under 1 % while lighting up immersive screens for brands in North America, Europe, and Asia.

Vachark
Startup number three: Vachark, a revenue-acceleration shop I grew from a blank slide to a remote engine delivering up to 100 live conversations a day and 45–60 completed meetings per client every month. I exited after securing long-term stability, and the company continues to scale under my former partners.
Visit the SeenLabs corporate webpage to explore Digital Signage technologies and solutions!
Visit SeenLabs.com
This is how true happiness lookS
@Big Sur
I believe frontier tech only matters when it moves the needle for real people.
Vahagn Ter-Sarkisyan
Vahagn Ter-Sarkisyan