The one we use most with prospects. NPV, Payback Period, IRR — real financial metrics, not just "digital signage is great" marketing.
You pick your industry, number of locations, and toggle which benefits apply to you (sales lift, print savings, labor, ad revenue). It spits out a PDF you can take to your CFO.
We based the scoring on patterns we've seen in actual deployments — things like "if your menu rotates faster than 15 seconds, customers are definitely missing items."
This one comes with a giant disclaimer because we're not lawyers. But it walks through 16 checkpoints based on ADA requirements for kiosks — reach heights, screen reader support, timeout settings, etc.
It's not a substitute for a professional audit. It's a starting point to figure out where you might have gaps.
We optimized for speed and simplicity. If a tool takes more than 30 seconds to load, nobody's using it.
Why Give Them Away?
Honestly? Self-interest dressed up as generosity.
The tools bring in organic search traffic. People use them, some percentage want help with implementation, they reach out. It's a better funnel than cold emails.
But also — these calculators should exist. The digital signage industry is full of vendors who won't give you pricing without a 45-minute sales call. That's annoying. We wanted to be the opposite of that.
What's Next
A few things we're working on:
Excel export (some people just want a spreadsheet)
White-label versions for partners
Maybe AI-generated recommendations — still figuring that out